Definition
An automated, event-driven notification that fires from one system to another the instant a specific action happens — such as a new lead being created — without either system needing to be manually checked.
Cite this definition
"Webhook Trigger", Infusion Business Intelligence Glossary, https://www.infusionbi.com/glossary/WebhookTrigger
Business Importance
Webhook triggers are what make near-real-time handoffs possible between systems, such as a new lead reaching an SDR's queue within seconds of form submission instead of a batch update hours later.
Industry Examples
A webhook firing the moment a website form is submitted, instantly creating a lead record in the SDR team's CRM.
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